The Challenge

As Canada's premier chocolatier with over 100 years of heritage, Purdys Chocolatier wanted to expand their fundraising program. Their traditional approach to customer acquisition—manual research and outreach—was time-consuming and expensive. With ambitious growth targets, they wanted a faster, more cost-effective way to identify and connect with potential partners, like sports clubs, across Canada.

The Flowi Solution

Purdys partnered with Flowi to transform their lead generation process. Using our AI-powered platform, we helped them:

• Identify ideal prospects: Using Flowi's search, we analyzed thousands of businesses across Canada to find companies that matched their ideal customer profile for fundraising programs
• Deep research at scale: Using Flowi's AI research, we automatically researched each prospect, gathering company information, decision-maker details, and key insights that would have taken weeks to compile manually
• Build targeted lists: Flowi allowed them to deliver clean, focused lists of qualified leads, ready for immediate outreach
• Rapid deployment: What traditionally took months was accomplished in weeks, allowing Purdys to launch their campaign faster than ever before